As a therapist, I know as well as anyone the kind of challenges you face when it comes to attracting paying hypnotherapy clients from search engines, which is why I want to share with you these 150 long-tail keyword examples for hypnotherapists.
Below, you’ll discover four different types of long-tail keywords, learn why they’re so essential for boosting your private practice’s online visibility, and pick up some top tips for using these keywords to get better rankings in search results.
You’ll also find 50 bonus keyword examples that you can use to drive more potential clients to your website.
Without further ado, then, let’s get to it!
Long-Tail Keywords: What Are They and Why Do You Need Them?
Long-tail keywords are specific phrases or questions, usually three or more words in length, that people use when searching for information on a particular topic.
These keywords are the very foundation of SEO for therapists and will benefit your practice in three ways:
1. More High Rankings in Search Results
The most significant benefit of long-tail keywords is that they help you appear in the search results generated by Google, Bing, and other search engines.
A lot of people are curious about hypnotherapy but may not know quite how it works or have distorted perspectives based on what they’ve seen in movies and TV shows.
Naturally, if someone is thinking about working with a hypnotherapist but only knows what they’ve seen on the telly, they’re going to have questions, and where do we go for answers to our questions these days?
Google, right?
So, they open their browser and search for “Is hypnotherapy effective for weight loss?”
Now, imagine that you’ve taken this question as a long-tail keyword and used it as the focus of a blog post that provides a thorough, accurate, and easy-to-read answer.
Google crawls your website, sees that your blog does a great job of answering the question, and lists that post high in the search results so that the user can find exactly what they need.
3. More Qualified Traffic From Search Engines
As a direct result of improving your search rankings, long-tail keywords can help you attract more qualified traffic to your website.
Qualified traffic refers to visitors who are actively looking for the specific services or information you offer and are, therefore, more likely to convert into paying clients.
3. Build Relationships With Clients
Finally, one additional benefit to giving people the information they need is that it helps you to start building relationships with potential clients long before they step foot in your therapy room.
By creating content that addresses specific questions and concerns that people have about hypnotherapy, you can establish yourself as an expert in the field and gain the trust of people who might want to work with you.
For example, if someone is searching for “Does hypnotherapy work for anxiety?” you could create a blog post or video that specifically addresses this question.
This type of content helps to establish E-E-A-T (Experience, Expertise, Authority, and Trust), which not only bolsters your reputation as a hypnotherapist but is also a major ranking factor that Google uses to determine how and where to position your content in search results.
Examples of Long-Tail Keywords for Hypnotherapists
1. Location-Based Long-Tail Keywords
Location-based keywords are keywords that include the name of your city or region, such as “hypnotherapy services in Manchester” or “stress management hypnotherapy near Edinburgh City Centre.”
Using location-based keywords can help you target people who are searching for hypnotherapy services in your area and appear in “Local Pack” results, which are the local business listings Google features at the top of search results.
Examples of long-tail keywords for hypnotherapists targeting local clients include:
- “Qualified hypnotherapist in [city]”
- “Experienced hypnotherapist near [town]”
- “Effective hypnotherapy in [region or county]”
- “Hypnotherapy for anxiety in [city or town]”
- “Public speaking hypnosis near [conference center”]
- “Hypnotherapy for stress near [business district]”
- “Certified hypnotherapist in [city or town]”
- “Hypnotherapy for phobias in [region or county]”
- “Professional hypnotherapy in [city]”
- “Reliable hypnotherapist in [region or county]”
- “Hypnotherapy for weight loss in [city or town]”
- “Hypnotherapy for smoking in [region or county]”
- “Hypnotherapy for confidence in [city]”
- “Hypnotherapy for depression in [region or county]”
- “Affordable hypnotherapy near me”
- “Hypnotherapy for insomnia in [city or town]”
- “Expert hypnotherapist in [city or town]”
- “Hypnotherapy for anxiety and depression in [region or county]”
- “Hypnotherapy for stress and anxiety in [city centre]”
- “Hypnotherapy for phobias and fears in [region or county]”
- “Qualified hypnotherapist near me”
- “Hypnotherapy for weight loss and management in [city or town]”
- “Professional hypnotherapy services in [region or county]”
- “Hypnotherapy for smoking cessation in [city or town]”
- “Relaxation hypnotherapy in [region or county]”
2. Service-Specific Long-Tail Keywords
These are keywords that focus on a specific hypnotherapy service or treatment, such as “hypnotherapy for anxiety” or “hypnotherapy for weight loss.”
Using specific service keywords can help you attract people who are looking for a particular type of hypnotherapy.
These keywords are designed to target potential clients who are searching for specific hypnotherapy services, which can help improve your website’s search engine rankings and increase the chances of these clients finding your practice online.
Service-specific long-tail keyword examples include:
- Hypnotherapy for anxiety and panic attacks
- Hypnotherapy for weight loss and management
- Hypnotherapy for smoking cessation
- Hypnotherapy for phobias and fears
- Hypnotherapy for depression and low mood
- Hypnotherapy for sleep disorders and insomnia
- Hypnotherapy for stress and anxiety
- Hypnotherapy for confidence and self-esteem
- Hypnotherapy for public speaking and performance anxiety
- Hypnotherapy for past life regression
- Hypnotherapy for pain management and chronic pain
- Hypnotherapy for irritable bowel syndrome (IBS)
- Hypnotherapy for addiction and compulsive behavior
- Hypnotherapy for childbirth and fertility
- Hypnotherapy for sports performance and motivation
- Hypnotherapy for exam stress and test anxiety
- Hypnotherapy for PTSD and trauma
- Hypnotherapy for anger management
- Hypnotherapy for nail biting and other habits
- Hypnotherapy for sexual problems and dysfunctions
- Hypnotherapy for relationship issues and communication
- Hypnotherapy for grief and loss
- Hypnotherapy for procrastination and motivation
- Hypnotherapy for skin conditions and dermatological issues
- Hypnotherapy for memory enhancement and recall.
These specific service keywords can help hypnotherapy practices to attract potential clients who are looking for a particular type of hypnotherapy service. By incorporating these keywords into their website content and meta tags, a practice can improve their online visibility and attract more relevant traffic to their website.
3. Problem-Based Long-Tail Keywords
These are keywords that address specific problems or concerns, such as “overcoming anxiety with hypnosis” or “how to improve confidence with hypnosis.“
Using problem-based keywords can help you attract people who are looking for hypnotherapy to address a particular issue.
These keywords are designed to target potential clients who are searching for solutions to specific problems, which can help improve your website’s search engine rankings and increase the chances of these clients finding your practice online.
Examples of problem-based long-tail keywords for hypnotherapy practices include:
- Overcoming anxiety with hypnosis
- Stop smoking hypnosis near me
- Virtual gastric band hypnosis
- Eliminate phobias with hypnotherapy
- Hypnotherapy for weight loss success stories
- Hypnosis for stress and relaxation techniques
- Improve sleep quality with hypnotherapy
- Hypnosis for phobias and fears
- Overcoming depression with hypnotherapy
- Past life regression hypnosis experiences
- Hypnosis for pain management and relief
- Sports performance hypnotherapy benefits
- Hypnosis for self-esteem and confidence
- Hypnotherapy for addiction recovery
- Hypnosis for social anxiety and shyness
- Hypnotherapy for insomnia and sleep disorders
- Hypnosis for procrastination and motivation
- Hypnotherapy for grief and loss
- Improve public speaking through hypnosis
- How to beat procrastination with hypnosis
- Virtual hypnosis for weight loss and wellness
- Hypnosis for relationship and intimacy issues
- Hypnotherapy for performance anxiety
- Hypnosis for emotional healing and trauma
- Hypnotherapy for enhancing creativity and focus
These problem-based long-tail keywords can help hypnotherapy practices to attract potential clients who are searching for solutions to specific problems. By incorporating these keywords into their website content and meta tags, a practice can improve their online visibility and attract more relevant traffic to their website.
4. Question-Based Long-Tail Keywords
These are keywords that are phrased as questions, such as “what is hypnotherapy?” or “how can hypnotherapy help with anxiety?“
Using question-based keywords can help you attract people who are looking for information about hypnotherapy or specific types of hypnotherapy.
These keywords can also help you establish your practice as an authority in your field, by providing helpful and informative content that answers potential clients’ questions.
Examples of question-based long-tail keywords for hypnotherapy practices include:
- What is hypnotherapy and how does it work?
- How can hypnotherapy help with anxiety?
- What are the benefits of hypnotherapy?
- Can hypnotherapy help with weight loss?
- How many hypnotherapy sessions do I need?
- Is hypnotherapy safe?
- What happens during a hypnotherapy session?
- Can hypnotherapy help with insomnia?
- What is the difference between hypnotherapy and meditation?
- How does hypnotherapy work for smoking cessation?
- What is the success rate of hypnotherapy for anxiety?
- How can hypnotherapy help with phobias?
- What should I expect during my first hypnotherapy session?
- Can hypnotherapy help with chronic pain?
- What is the cost of hypnotherapy sessions?
- How does hypnotherapy work for addiction?
- What are the side effects of hypnotherapy?
- Can hypnotherapy help with self-esteem?
- What is the best type of hypnotherapy for weight loss?
- How does hypnotherapy work for fertility?
- What are the differences between self-hypnosis and hypnotherapy?
- What is the success rate of hypnotherapy for phobias?
- Is hypnotherapy real?
- What is the process of hypnotherapy for weight loss?
- Can hypnotherapy help with public speaking anxiety?
These question-based long-tail keywords can help hypnotherapy practices to attract potential clients who are looking for information about hypnotherapy or specific types of hypnotherapy. By incorporating these keywords into their website content and blog posts, a practice can provide valuable information to potential clients and establish their expertise in the field of hypnotherapy.
BONUS: 50 More Long-Tail Keyword Examples for Hypnotherapists
- Hypnotherapy for Anxiety in London
- Qualified hypnotherapist in Manchester
- Can hypnotherapy help with insomnia in Birmingham?
- Hypnotherapy for weight loss in Glasgow
- Couples Hypnotherapy for communication problems in Leeds
- How does hypnotherapy work for addiction?
- Hypnotherapy for public speaking anxiety in Bristol
- What are the benefits of hypnotherapy for fertility?
- Can hypnotherapy help with chronic fatigue syndrome?
- Qualified hypnotherapist in Liverpool
- Hypnotherapy for social anxiety in Edinburgh
- How can hypnotherapy help with trauma?
- Hypnotherapy for smoking Cessation in Newcastle
- What are the benefits of hypnotherapy for menopause symptoms?
- Can hypnotherapy help with chronic pain in Nottingham?
- Hypnotherapy for Confidence in Southampton
- Qualified hypnotherapist in Brighton
- What are the differences between hypnotherapy and psychotherapy?
- How can hypnotherapy help with self-esteem?
- Hypnotherapy for phobias in Oxford
- Hypnotherapy for exam anxiety in Cambridge
- Can hypnotherapy help with eczema?
- What are the benefits of hypnotherapy for IBS?
- Hypnotherapy for addiction in Cardiff
- Couples hypnotherapy for intimacy issues in Bristol
- Can hypnotherapy help with migraines?
- Hypnotherapy for fear of flying in Southampton
- What is the success rate of hypnotherapy for OCD?
- Hypnotherapy for sports performance in Manchester
- Qualified hypnotherapist in Norwich
- How can hypnotherapy help with anger management?
- Hypnotherapy for gambling addiction in Glasgow
- What are the benefits of hypnotherapy for PTSD?
- Hypnotherapy for nail-biting in Birmingham
- Can hypnotherapy help with allergies?
- Hypnotherapy for self-confidence in Bristol
- Couples hypnotherapy for trust issues in London
- How does hypnotherapy work for anxiety?
- Hypnotherapy for weight loss in Leeds
- What are the benefits of hypnotherapy for chronic pain?
- Hypnotherapy for fear of driving in Edinburgh
- Can hypnotherapy help with depression?
- Hypnotherapy for motivation in Nottingham
- Qualified hypnotherapist in Sheffield
- How can hypnotherapy help with public speaking?
- Hypnotherapy for alcohol addiction in Newcastle
- What is the success rate of hypnotherapy for phobias?
- Hypnotherapy for skin picking in Brighton
- Couples hypnotherapy for infidelity issues in Southampton
- Can hypnotherapy help with tinnitus?
Using Long-Tail Keywords in Your Hypnotherapy Content: Recap and Next Steps
My ultimate goal with this post wasn’t just to share long-tail keyword examples for hypnotherapists with you but to use those examples to teach you about why long-tail search terms are important for your therapy practice SEO, and how to use them.
I hope you’ve found it a useful guide to understanding the difference between location-based, service-specific, problem-based, and question-based long-tail keywords and the kind of content that each type is best suited for.
The only question now is, where do you go from here?
Allow me to share a few suggestions:
- Research the value of your keywords – The truth is not all keywords are created equally. Some are going to produce better rankings and traffic than others. You can learn how to determine which ones are most valuable to your practice in my complete guide to keyword research for therapists.
- Create high-quality content – The only way long-tail keywords will help you establish your expertise online is by using them to create stellar content that is accurate, well-written, and gives users all the information they need in an easy-to-read format.
- Avoid keyword stuffing – Adding your keywords over and over again in your content in the hopes of boosting search rankings is an outdated practice known as “keyword stuffing” that Google and other search engines frown upon.
Instead, incorporate your main keyword sparingly throughout your content, adding it to your title, your first paragraph, and your first and last subheadings. Although you can still add it elsewhere in your content, only do so if it fits naturally within the context of the surrounding paragraph.
Follow these suggestions, and you’ll be well on your way to boosting your online visibility and attracting more hypnotherapy clients from Google.
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